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Malcolm Gladwell - Blink |
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In his #1 bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. In BLINK, he revolutionizes the way we understand the world within. How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in BLINK. Drawing on cutting-edge neuroscience and psychology, examining case studies as diverse as speed dating, pop music, and the New Coke, Gladwell shows how the difference between good decision making and bad has nothing to do with how much information we can process quickly, but rather with the few particular details on which we focus. BLINK displays all of the brilliance that has made Malcolm Gladwell's journalism so popular and his books such perennial bestsellers as it reveals how all of us can become better decision makers--in our homes, our offices, and in everyday life. |
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$32.95 |
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It's a book about rapid cognition, about the kind of thinking that happens in a blink of an eye. When you meet someone for the first time, or walk into a house you are thinking of buying, or read the first few sentences of a book, your mind takes about two seconds to jump to a series of conclusions. Well, "Blink" is a book about those two seconds, because I think those instant conclusions that we reach are really powerful and really important and, occasionally, really good.
You could also say that it's a book about intuition, except that I don't like that word. In fact it never appears in "Blink." Intuition strikes me as a concept we use to describe emotional reactions, gut feelings--thoughts and impressions that don't seem entirely rational. But I think that what goes on in that first two seconds is perfectly rational. It's thinking--its just thinking that moves a little faster and operates a little more mysteriously than the kind of deliberate, conscious decision-making that we usually associate with "thinking." In "Blink" I'm trying to understand those two seconds. What is going on inside our heads when we engage in rapid cognition? When are snap judgments good and when are they not? What kinds of things can we do to make our powers of rapid cognition better?
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| $32.95 |
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The basic thesis of this book is that organisation’s have a hard time “creating” the ‘right’ sense of urgency in order to ensure organisational change occurs. Kotter presents the following three key issues to consider during organisational change initiatives.
1. Urgency - The sense of urgency must be ‘high enough’ before beginning any change efforts.
2. Complacency - organisations become complacent and ignore the need to change.
3. False sense of urgency - could also be described as ‘urgency directed at the wrong things’.
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| The Adventures of Johnny Bunko offers practical advice for anyone looking to start a rewarding career. Pink has a knack for teaching in such an entertaining way that you'll forget you are learning. Outrageous, delightful,hard-hitting and informative yet bursting with optimism. |
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| Johny Bunko & The Whole New Mind - Join together for this fantastic offer - get both books together and Save! |
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